Nike Air Max 270 iconic Swoosh logo, drafted in 1971 by graphic design student Carolyn Davidson, is arguably one of the most recognizable insignias in business history. The bold silhouette of Nike Air lifts the Nike Air Max 270 React to new heights, while the Nike React foam midsole delivers exceptional cushioning. Imagine all-day comfort with unstoppable style.
Retro Jordan, A nod to the Greek Goddess of Victory, the logo's winged design has taken various iterations over the years. Featuring blocks of contrasting colors and soft cushioning for everyday comfort, this shoe lets you bridge the gap. Both shoes incorporate the messaging, "We named our shoes after a woman," and are topped with a gold Nike Swoosh charm to the laces — an ode to Davidson's gold Swoosh ring that Phil Knight gifted to her in 1983.
New Air Jordans 2019, This take features a blend of neon hues in a mix of Volt, Pink, Purple, Red, and Blue paired with Black atop a White React midsole. The Nike Air Max 270 React has had its fair share of colorful options over the summer, The Time Capsule Pack is inspired by the bold colors and look of retro Nike print ads. Across five silhouettes — Air Force 1, React 270, Flight 89, Air Max 1 and Air Max Plus — the iconic Nike Swoosh is outlined in White and overlaid with Red and Black interlinking logos.